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Mineral Export Catalogue
Bilingual catalogue for a Moroccan mineral exporter — 12 minerals, a page each, and a structured quote request.
Evox Mineral Trading mines, trades and exports premium-grade minerals out of Morocco — barite, zinc, lead, gold, copper, antimony, iron, manganese, calcium, fluorite, cobalt and silver — to industrial buyers worldwide. The site they had was a single French-only page: one flat specification table, no downloadable datasheets or certificates of analysis, no Incoterms or logistics detail, and a quote form that arrived as unstructured email. For a business whose buyers sit in petroleum, construction, electronics, battery, pharmaceutical and jewelry industries across several continents, none of that survives contact with a procurement team. What replaced it is a bilingual catalogue where every mineral has its own page — purity, applications and the industries it serves — and a quote request that collects what a mineral trade actually turns on: mineral, tonnage, Incoterm and destination port.
An export business selling into six industries across multiple continents was running on one French-only page. Its specifications sat in a single flat table, there was nothing a buyer could download and take to a procurement committee, and the quote form arrived as unstructured email that lost the specifics of every enquiry.
A bilingual site built around the catalogue rather than around the company. Each of the twelve minerals has a page carrying its applications, the industries it serves and, where published, its purity — and the quote request is structured (mineral, quantity, Incoterm, destination port), so an enquiry arrives already qualified instead of as free text.